PROJECT TITLE

Onitsuka Tiger

PROJECT CATEGORIES

Art Direction
Product Styling
Image Retouching

PROJECT DESCRIPTION

Onitsuka Tiger needed lifestyle campaign photography creating for their new Spring/Summer collection, which were being stocked in national high street retailrs Schuh, Size? and Offspring.

The client wanted a light, fun campaign shoot that would appeal to a younger target audience and drive click-through on social media platforms. We did this by having the product as the focal of the imagery, harnessing bright coloured backdrops and being playful with the product styling.

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© CHRIS NIXON 2018

© CHRIS NIXON 2018

© CHRIS NIXON 2018